Welcome to Ruby Advisory’s insightful blog on all things bookkeeping, small business and balance.

Hello fellow business enthusiasts and curious minds! I’m Toni Johnson, a passionate bookkeeper based in Trigg, a northern beach suburb of Perth, Western Australia. I’m on a mission to make financial jargon a breeze, small business success a reality and holistic wellbeing a priority.

This blog is a fusion of two passions: nurturing, guiding and supporting small business owners; and the importance of work/life balance.
I may even expose you to the benefits of getting out into nature, road tripping and forest bathing!
Join me as we explore the fascinating world of bookkeeping while occasionally detouring into the wilderness.

What’s in store for you?

  • Gain clarity on bookkeeping basics simplified just for you
  • Uncover the secret sauce to small business financial success
  • Get practical Xero tips and hacks and insights for your business
  • Stay informed about the everchanging landscape of compliance
  • Understand why financial health and nature’s serenity go hand in hand

As you embark on this journey, may your dreams be your compass, growth your constant companion, self-belief your inner light, mindfulness your guide, and balance your true north.

Thank you for joining me on this adventure.